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Mobile

New Years's Resolution – Get a mobile site for your business

January 9, 2014 By waldo

Mobile Web Design

Resolve to make this a MOLO year for your business. What is MOLO?  Beyond being our contribution to the societal ill known as acronymitis, MOLO is a strategy to harness the power of the mobile phone to drive customers to your local business.

More people will access the Internet via mobile devices than with their home or office PCs in 2014.   This presents some great opportunities for local businesses but some challenges must also be addressed if you are to convert these on-the-go customers.

Mobile prospects are dealing with smaller screens, smaller bandwidth capabilities and, in most cases, smaller decision-making windows.  They need locally-driven content optimized for the mobile platform. But you know all this – how many times have you used your phone to search for a product or service?  

Making sure you win your share of customers in the mobile arena will take some effort and focus. Luckily for you, we at Walden Pond Design have made Mobile a priority for local businesses for the last few years. In fact, we were one of the first CT shoreline companies to develop a mobile website. We’ve developed them for local businesses like Bar Bouchee, Madison Art Cinemas, Wilcox Energy, Union League Café and Thimble Island Cruises. We’d be happy to develop one for you.

Last year, we gave a presentation at the Blackstone Library in Branford on some of the best practices in developing mobile sites. Click here to download the slide deck of our Mobile Design Presentation.

Like most technology solutions, things change fast and applications vary by business situation; if you are interested in seeing what a mobile site might look like for your specific business, click here.

Want to continue the conversation? Over the next couple of months, we will use our blog to impart our own unique take on how local businesses can best take advantage of the mobile computing wave.

 

So stay tuned. And stay on course to make MOLO marketing a key to your success in 2014.

Andrew Kaplan

WaldenPondDesign.com

Office: 203-779-5805

 

Filed Under: Cool / Important Stuff, Mobile

New Mobile Site for Thimble Island Cruise just in time for summer

June 12, 2013 By waldo

Captain Mike loves his new mobile site for ThimbleIslandCruise.com. This mobile sites makes it easy to learn about the gorgeous 45 minute tour of the Thimble Island Islands. Plus it’s easy to call for more information. I have done the trip and can highly recommend it to both tourists and locals.thimble-mobile

Filed Under: Latest Launch, Mobile

June 5, 2013 By waldo

Mobile for StoresHere’s a great interview of a shoe store owner in New Orleans, that’s using mobile technology to increase sales.

Watch the video.

 

https://www.cshore.com/1813-2/

Filed Under: Mobile

Mobile Seminar at the Blackstone Library in Branford

May 24, 2013 By waldo

mobile-seminar.jpgJeff Buxton and I presenting our Mobile Seminar at the Blackstone Library in Branford May 14. Mobile web design is a new technology that small businesses will need to embrace in order to remain competitive. Thus we felt it was important to share our experience.

98% of small business sites are not mobile friendly. And Mobile-friendly sites positively impact consumer attitudes. According to a recent Google survey: 52% of users said “A bad mobile experience makes me less likely to engage with a company.”

Click here to learn more about Mobile Website and request a free preview of a mobile version of YOUR website.

 

 

Filed Under: Internet Marketing, Mobile

Go Mobile – Attend our free Mobile seminar next Tuesday in Branford

May 7, 2013 By waldo

Mobile Web Site Seminar Branford CTLearn three ways mobile websites are moving businesses forward and the top 5 practices to creating a mobile site your customers will love.

The mobile web is exploding. More and more consumers access websites with their smartphone. By the end of this year it’s projected that more people will use their smartphone than their PC to get online.

Are you happy with the way YOUR site looks on a smartphone.

We are offering a free Mobile seminar at the Blackstone Library in Branford Tuesday May 14th at 4:30.

Click here to request a free mockup of a mobile design of your current website.

Hope to see you on Tuesday.

Andrew

 

 

 

 

 

Filed Under: Increase Traffic to Your Site, Internet Marketing, Mobile

Don't worry about Apps your company needs a Mobile site

April 26, 2013 By waldo

mdg
Click on the image above to see difference between user interactions for apps vs. sites.

We have all heard stories of people making a fortune with a cool app. But for most companies especially smaller ones a mobile site is the better choice.

Why choose a mobile web over an app ?

Apps are faster and more interactive than mobile sites. However, they are expensive and having a bad app is worse than no app at all. In the end it depends on what the user needs. If want a interactive experience with sports or news an app might make sense. However, if you are hungry and searching looking for a local restaurant or you locked your keys in your car, a mobile site is the clear winner.

Advantages of a mobile site

Easier to build and launch – You don’t need to get permission form Apple. This can be  nightmare.

Easier to provide cross-platform scalability. Mobile sites works across all platforms, where as apps are device specific (i.e. Iphone, Android, Blackberry, etc)

Easier to track – tracking traffic is easy and free with Google analytics.

By the end of this year more people will be using their smartphones than their computers to get online, make certain you are presenting them the best possible user experience.

Click here to learn more about mobile websites.

 

 

Filed Under: Mobile, Restaurant

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